KSTK Local Content and Services Report – January, 2022
1. Describe your overall goals and approach to address identified community issues, needs, and interests through your station’s vital local services, such as multiplatform long and short-form content, digital and in-person engagement, education services, community information, partnership support, and other activities, and audiences you reached or new audiences you engaged.
Our goals include being the core source for all local news and community information for Wrangell, Alaska. Other goals are to produce quality content, address local issues, present multiple community voices and viewpoints and encourage community participation. KSTK provides fact based news and information that is relevant to the lives of those who live here. KSTK delivers accurate health, education, community service, native issue, arts and culture information through our reporting, programming and public service announcements. KSTK is Wrangell’s LP1, providing essential Emergency Alert Services to the community when emergencies happen. We provide a full featured website and mobile platform and live stream in addition to our radio broadcast. KSTK’s staff is engaged with individuals, organizations, businesses and local government on a daily basis, keeping our attention focused on the needs of the public and paying attention to events that impact the daily lives of the people who live in Wrangell. We encourage and welcome the public to participate and be represented through our reporting, community conversations and on-air volunteer opportunities. This connection with community members guides us in making programming decisions.
Over the past year we’ve continued our Diversity, Equality and Inclusion initiative which has led to broader hiring recruitment and has improved our radio programming. DEI partnerships include work with the school district and native language students. We’ve expanded hiring notices by directly asking Alaska Native organizations and Wrangell’s Tribal Organization, the Wrangell Cooperative Association, to post and spread the word about KSTK job openings. We continue to work on better representing all residents through hiring practices, volunteer opportunities and programs offered.
2. Describe key initiatives and the variety of partners with whom you collaborated, including other public media outlets, community nonprofits, government agencies, educational institutions, the business community, teachers and parents, etc. This will illustrate the many ways you’re connected across the community and engaged with other important organizations in the area.
KSTK holds partnerships with the Wrangell Unified Command Center, Southeast Regional Health Consortium, the City and Borough of Wrangell and the Department of Health and Social Services to get out accurate and timely COVID-19 information. Additionally, KSTK collaborates with media partners CoastAlaska, Alaska Public Media and National Native News. We contribute news reports to, and receive news reports from, Alaska Public Media and the CoastAlaska news team. We are members of Wrangell’s Chamber of Commerce and work to promote the missions of local non-profits. KSTK works directly with the school district on media projects including Tlingit Language Modules and broadcasting high school basketball games. We work with a variety of agencies to get the word out about services including the State Department of Transportation, Department of Environmental Conservation, Department of Fish and Game, the US Coast Guard and many health care service non-profits and governmental agencies. KSTK collaborates with the City and Borough of Wrangell with our Borough Media Project where KSTK records and archives all Regular Assembly Meetings on our website so interested individuals can listen to recent or past assembly meeting recordings. Every spring through fall, we partner with the U.S. Forest Service on a weekly Recreation and Road Report that is produced at KSTK by Wrangell Ranger District staff. KSTK works with the local Indian Environmental General Assistance Program (IGAP) to provide water quality updates and information on projects such as fishing net recycling and electronic waste recycling programs.
3. What impact did your key initiatives and partnerships have in your community? Describe any known measurable impact, such as increased awareness, learning or understanding about particular issues. Describe indicators of success, such as connecting people to needed resources or strengthening conversational ties across diverse neighborhoods. Did a partner see an increase in requests for related resources? Please include direct feedback from a partner(s) or from a person(s) served.
KSTK’s social media response, phone calls and in person conversations indicate community members are better connected, more informed and made more aware of the work of local agencies and organizations through KSTK’s partnership work. We receive direct feed-back on COVID updates, Borough Assembly Meetings, Student Activities, The Recreation Report, Fisheries Report and more. KSTK receives regular comments on the Tlingit Language programming, mostly praising the efforts of Wrangell’s High School Tlingit Language class and teacher. This indicates we are doing better at representing the whole community.
4. Please describe any efforts (e.g. programming, production, engagement activities) you have made to investigate and/or meet the needs of minority and other diverse audiences (including, but not limited to, new immigrants, people for whom English is a second language and illiterate adults) during Fiscal Year 2021, and any plans you have made to meet the needs of these audiences during Fiscal Year 2022. If you regularly broadcast in a language other than English, please note the language broadcast.
KSTK wants to meet the needs of all community members regardless of the number of people in any specific demographic. In addition to KSTK produced Tlingit Phrase of the Week and imported programs like Gunalcheesh which regularly broadcasts in a variety of Alaska Native languages, KSTK began producing Applications of Learning Tlingit Language in 2021 with help from a local High School Senior who is working to preserve her culture through learning and teaching Tlingit Language
5. Please assess the impact that your CPB funding had on your ability to serve your community. What were you able to do with your grant that you wouldn’t be able to do if you didn’t receive it?
The CPB grant is key to KSTK’s survival. The community service grant funding is essential in our very small budget. Local contributions through membership, underwriting and special events keep the community invested but without the CPB grant, local contributions would not be enough to keep broadcast services available in Wrangell.